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Everything in The Folly

The Folly, Hertfordshire

Conversion Optimisation in The Folly

The Folly isn't short of businesses. It's short of ones that are easy to find.

from £350

What conversion optimisation looks like round here

Turn more of your existing visitors into paying customers.

We work with The Folly businesses the same way we work with everyone: you tell us what you need, we tell you what it costs, and then we build it. No discovery workshops, no mood boards, no account manager ringing you for a "quick sync".

Get a fixed quoteMore on Conversion Optimisation

Why The Folly businesses call us

  • Local pages that rank for "conversion optimisation the folly"
  • One price, agreed up front, in writing
  • You speak to the person building it
  • Live in weeks, not quarters
  • Own your site, your domain and your data

Population 0 — plenty of people who could be buying off you.

Conversion Optimisation — the The Folly map

Landmarks pulled live from OpenStreetMap. We know where The Folly is, and so will Google when your site goes live.

Conversion Optimisation, and a word about The Folly

The Folly is small, and small is fine. One clear page that loads fast beats a twenty-page monster nobody reads.

Half the businesses round The Folly are still paying monthly for a builder site they can't edit and don't own. If that's you, we'll move it, and you keep the keys.

We're not local to The Folly, and we won't pretend to be. We just build the site, you keep running the business, and nobody has to sit through a meeting.

Send us the name of your The Folly business and what you want it to do. We'll come back with a price and a date.

Real-world example

Example: Conversion Optimisation in The Folly

Kowalczyk Bros — The Folly. Names changed, jobs didn't.

The state of it

Their old site was built in 2014 by a mate of a mate and hadn't been touched since. It looked broken on phones and the contact form had been quietly emailing a dead inbox for two years.

What we built

  • Click-to-call button pinned to the bottom on mobile
  • Real photos of real work — no handshakes, no stock nonsense
  • Quote form that lands in your inbox and your phone in seconds
  • A one-page-per-thing structure so Google knows exactly what you sell
  • A simple editor so they can change prices without ringing us

What happened

The phone stopped ringing with tyre-kickers and started ringing with jobs.

4 → 45

Enquiries / month

6.8s → 1.3s

Load time

13 days

Built in

£1200

Cost

"It just works. Phone rings. That's all I wanted."

Also in The Folly: Digital Marketing

Everything below has its own The Folly page — same fixed pricing, same plain English.

AnalyticsEmail MarketingFacebook AdsGoogle AdsInstagram AdsLanding PagesLead GenerationMarketing StrategySMS MarketingBusiness Websites

Conversion Optimisation without the The Folly bit

The national pages, if you'd rather read the detail before we talk postcodes.

All digital marketing
More digital marketing

Analytics

Set up tracking so you know what's actually making you money.

from £200More digital marketing

Email Marketing

Newsletters, promotions and automated sequences that get opened.

from £79/moMore digital marketing

Facebook Ads

Targeted campaigns that drive leads, sales or foot traffic.

from £300/mo + spend

Conversion Optimisation near The Folly

Same price, same turnaround, different postcode. Distances are from The Folly town centre.

I don't care about your kids or your dog — we build websites that get you customers
Get in touch

Tell us what you need

Send a couple of lines about your business. You'll get a straight answer and a price within one working day.