Takeaways in Doe Bank

Doe Bank is small, and small is fine. One clear page that loads fast beats a twenty-page monster nobody reads.

The competition in City and Borough of Birmingham isn't beating you on design. They're beating you by turning up on the map pack and having a button that dials. That's the whole trick.

You talk to the person building it. No account manager, no ticket queue, no "circling back".

No pitch deck, no discovery phase. Tell us about the Doe Bank job and we'll tell you the cost.